Case Studies

Featured case study

Complete Mobile Tracking through Button PostTap App Partnership Yields Fantastic Results

When we announced our strategic partnership with Button, we knew that improving the customer shopping experience and enhancing tracking capabilities in mobile environments would lead to improvements in metrics like conversion rate and average order value—but we didn’t know by how much. Now we do!
eharmony Leans on CJ's Growth Consultant Team to Run Successful Search Strategies

Online dating platform, eharmony, leverages the Hummingbird platform and Hummingbird Growth Consultant team to maximize their opportunity with affiliate customers ...

Dell India Consumer Affiliate Program Sees Big Growth After Migrating to Hummingbird

Dell, the global leader in PC and PC-related products, migrated their India-based affiliate program to Hummingbird as part of a global affiliate platform ...

Consumer Electronics Giant Sees Post-Migration Revenue Growth in Global Markets

A consumer electronics brand worked with Hummingbird to bring all global affiliate performance under one platform, leading to increased revenue growth in five ...

CJ's Pay Per Call Enhances In-House Call Program & Delivers Record Success

An international hotel chain migrated their in-house call program to CJ's Pay Per Call solution and achieved greater quality control, streamlined ...

RS Components Wins Competitive Market Share with Incentive Publishers

Through a strategy fronted by the tactical use of cashback rates and adjustments to their referral window, RS Components managed to break their ...

Norton’s APAC Expansion with Hummingbird Results in Major Growth

Norton, global leader in cyber safety and security, worked with Hummingbird to expand into the APAC region and experienced growth in sales, new customers, and ...

CJ's Data Science Solution Suite Proves Honey's Ability to Drive Incremental Value

Honey, a subsidiary of PayPal, offers a popular consumer browser extension that automatically finds and applies coupon codes at checkout with a ...

Major Service Provider Increases Return & Efficiency with CJ's Affiliate Customer Journey Solution

A global home and business services brand leveraged Hummingbird Affiliate Customer Journey solution to diversify media partners which resulted in increased ...

Consumer Electronics Brand Sees Big Growth from Recruitment & Activation

A new-to-affiliate consumer electronics advertiser leverages Hummingbird to recruit and activate publishers to grow revenue internationally, demonstrating the ...

Abt Uses Hummingbird to Compete Nationally with Big Box Brands

Drawn to the data-driven, strategic expertise of CJ, Abt migrated a mature affiliate program to the Hummingbird network and saw double-digit revenue growth.   ...

Olympia Sports Uses Hummingbird to Super-Charge Ecommerce Growth

New to the ecommerce space, Olympia Sports leveraged the power of affiliate marketing and saw tremendous growth with CJ.   Results at a Glance (YOY ...

Shoptagr Leverages Hummingbird Publisher Onboarding Team for Rapid Growth

Cross-platform app publisher, Shoptagr, successfully launched in the Hummingbird network with help from Hummingbird Publisher Onboarding team. Shoptagr gained ...

Retailer Grows Revenue as Direct Result of CJ's Network Quality

A well-known, global retailer grew their affiliate program by removing non-compliant publishers and investing savings in quality partners.   Results ...

Lacoste Grows Key Content Relationships after Migration to CJ

Lacoste selected Hummingbird to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive adoption ...

Consumer Electronics Giant Scales Revenue with CJ

A consumer electronics giant scaled revenue while maximizing margins by leveraging data-driven strategies with CJ.   Results at a Glance 85% increase ...

Autodesk Leverages Hummingbird Affiliate for Successful APAC Expansion

Hummingbird helps drive successful expansion into the Asia Pacific region for world leader in design software.   Results at a Glance: The Autodesk Asia ...

Health & Wellness Brand Drives Big Growth via Search in Affiliate

Health and wellness company, Life Extension, surpassed their goals of increased revenue, number of sales, and brand engagement after implementing a ...

Fanatics & NMPi Leverage Dynamic Data via Paid Search to Grow Revenue through Affiliate

Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through Hummingbird and publisher NMPi to dynamically change PPC ...

IHG Leverages Hummingbird to Shift Consumer Perception and Increase Direct Bookings

With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...

Financial Services Brand Grows Lead Quality & Incremental Sales with Hummingbird

A well-known financial services brand leveraged Hummingbird Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...

Fortune 500 Retailer Drives Incremental Revenue using Hummingbird Customer-Level Omni-Channel Insights

A Fortune 500 retailer drives significant, incremental revenue by leveraging Hummingbird Affiliate Customer Insights to understand offline consumer ...

Lifestyle Blogger Sees Revenue Growth through Audience Expansion

Lifestyle blogger Jo-Lynne Shane gained new Advertisers, increased Publisher commissions, and boosted ad sales revenue after a Hummingbird Content-Certified ...

Online Design Marketplace Connects with Influencers to Drive Targeted Traffic

An online design marketplace increased brand engagement and sales by employing Hummingbird Content Solution and the VIP Influencer Campaign to drive ...

Finance Content Publishers Forge New Relationships, Increase Revenue

Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...

Outdoor Apparel Retailer Increases Revenue During Critical Holiday Sales Season

An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging Hummingbird Affiliate Customer Insights to ...

Specialty Retailer Increases NTF Customers & Revenue, Maintain ROAS

A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...